How to Climb to the Top of All the Search Engines
Nobody creates a website or a blog to record their deepest, darkest secrets. If there is one thing those of us with websites have in common, it’s the desire to generate more traffic…more visitors to our sites.
If your website traffic is composed of “targeted visitors”…folks with a high level of interest in the subject of your blog or website, that’s even better.
Anybody can buy traffic, and most folks who do pay too much for it. But, wouldn’t you rather get the free traffic that comes as a result of high search engine rankings?
Not everyone spends their advertising dollars badly, but not even the best advertising program can compensate for the absence of good search engine rankings in Google and Yahoo.
The second million dollar “secret” is a little less obvious, but not surprising. The best way to get organic search engine traffic is by conducting a well-conceived, sustained link building campaign. Of course, the content of your site is important. Of course you must carefully choose your keywords, have them appear appropriately on your website, and use them in your link anchor text. But, once those things are done, your ongoing focus should be on obtaining high quality links.
Writing and submitting articles like this one is a great way to obtain quality links (look at the author’s box below). If you wish, you can hire folks to write for you, very inexpensively. And, there are several good pieces of software which can automate the submission of your articles to article distribution websites, individual website owners, RSS feeds, and media outlets of various kinds.
Requesting links on appropriate websites can also move you well up the search engine ladder. And, while you can do it manually, there are several relatively inexpensive pieces of software which can make link building far faster, easier, and less tedious. Most SEO software offers a free trial, so try a few options before making a purchase.
My organization has offered a free ten lesson course in search engine optimization designed to help website owners for more than five years. Of all the many things we discuss in the ten lessons, we have found out, over and over again, that nothing is more important than linking.
If you are serious about the success of your website and you are not yet conducting an aggressive link campaign, you should begin doing so today.